Supporting Transgender Individuals in Libraries: Developing Responsive Policies

Author – Alejandro Marquez, M.L.S.
Instruction/Reference Librarian
Fort Lewis College
aemarquez at fortlewis dot edu
amarquez628 at gmail dot com

One of the American Library Association’s Core Values of Librarianship is diversity. The document states: “We value our nation’s diversity and strive to reflect that diversity by providing a full spectrum of resources and services to the communities we serve” (American Library Association). The library welcomes individuals from many different walks of life ethnic and racial backgrounds, young and old, and different sexual orientations. As members of society have gotten to know gay and lesbian individuals, one segment that people typically know little about is transgender individuals. A recent national survey of about 2,000 people by the Public Religion Research Institute found that thirty percent of Americans did not know how to define the term “transgender.”

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Marketing Your Library’s Brand on a Shoestring Budget

Author: Bethany Messersmith
MLS/MA Journalism
Information Literacy Librarian/College Liaison
Southwest Baptist University Libraries
bmessersmith @ sbuniv dot edu

Television is fraught with advertising promoting one trademarked brand or another – from insurance commercials by Progressive, GEICO, and State Farm to food commercials for ACTIVIA, Ocean Spray, and Jimmy Dean. These companies spend exorbitant amounts of money annually, in an effort to deliver a brand that is familiar to consumers and instills confidence in purchasing a time-tested product. According to an online survey of academic libraries on outreach efforts a few years ago, survey data revealed that the size of one’s academic library does not necessarily dictate the budget available for outreach (Carter & Seaman 167). Although many libraries do not have the financial means to engage in branding efforts comparable to the for-profit sector, most can capitalize on readily available resources to develop and market a brand that resonates with library users.

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Google Glass in the Academic Library

Google Glass in the Academic Library: The Exploration of Google Glass in the Marydean Martin Library

Author, Ernesto Hernandez
Emerging Technologies Librarian
Nevada State College – Marydean Martin Library
email: ernesto.hernandez@nsc.edu

Developed by Google, Google Glass is a wearable computer with an optical head-mounted display (OHMD). This wearable computer frame with an OHMD comes with or without lenses and displays information in a prism projector located just above the right eye. Google Glass has the ability to take photos, record 720p HD video and allow the user to have access to the web, weather, Google Hangouts, email, news and integration of specific apps.[1] Users can also issue voice commands to initiate Google Glass by first saying “ok glass,” followed by the command. A touchpad is located on the side of Google Glass, allowing users to control the device by swiping through a timeline-like interface on the screen.

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“Straight to the Heart of Things”—Reflecting on Library Metaphors for Impact and Assessment

by Richard A. Stoddart
Assessment Librarian
Oregon State University and Press

Abstract

This paper explores the use and creative application of library metaphors. Unfortunately, the facts aren’t always able to speak for themselves. Simply stating reference statistics, gate counts, and resource circulation numbers are not persuasive narratives in and of themselves. Voice and context needs to be given to these forms of evidence in order create connections within our communities. These connections create pathways for stakeholders to draw meaningful conclusions and thus transference of the story libraries are trying to tell.  Uncovering the words and stories that resonate within our communities is challenging work. One simple and dynamic tool to begin to tell the story of our libraries is through the use of metaphor.

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